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In today’s competitive world, innovation is not just an advantage but a necessity for business success. According to the World Economic Forum, more than 85% of globally successful companies consider innovation a key factor in their growth and development. However, having an innovative idea alone is not enough; the idea must be properly developed, introduced to the market, and transformed into an influential global brand.

In today’s world, where technology and innovation are advancing at an unprecedented pace, new inventions and technologies are constantly emerging. According to a report by the World Intellectual Property Organization (WIPO), in 2023, more than 3.5 million patent applications were filed worldwide, reflecting a 4.2% increase compared to the previous year.

In today’s era, where competition in global markets is fiercer than ever, organizations and businesses are seeking ways to bring their ideas to market faster and at lower costs. According to global reports, over 85% of innovative companies use new technologies such as rapid prototyping to reduce the production cycle.

Generating innovative ideas and transforming them into reality is one of the fundamental challenges in the path of personal and professional growth. According to research, approximately 72% of novice entrepreneurs report that a lack of financial resources and basic equipment is one of the main obstacles to their progress.

In today’s world, advancements in technology and the design of new products are occurring at an unprecedented pace. Reports indicate that the global market for advanced technologies in product design reached a value of over $2.3 trillion by 2023. These advancements require creative and efficient processes to meet the needs of consumers and the market.

Big Data, as one of the most significant developments of the digital age, has had a profound impact on the innovation process across various industries. According to an IDC report, the volume of global data production will reach 175 zettabytes by 2025, which indicates a remarkable growth in data usage.

In today’s world, the rapid growth of the population, which is expected to exceed 9.7 billion by 2050, has pushed humanity’s demand for natural resources to unprecedented levels. This population growth, coupled with resource consumption, has led to the extraction of approximately 92 billion tons of natural materials annually, according to a United Nations report, a number that is expected to double by 2060.

Virtual Reality (VR) technology has become one of the key tools in various industries in recent years, bringing about significant transformations in the way products are designed, manufactured, and tested.

Green technologies, as one of the main pillars of sustainable development, have significantly transformed the design of innovative products in recent decades. According to available reports, a considerable portion of global greenhouse gas emissions is related to industrial and manufacturing activities.

In today’s world, the speed and costs of product development play a crucial role in the success of projects and businesses. Prototype development and MVPs (Minimum Viable Products) are recognized as effective tools for testing ideas and entering the market quickly. These processes help entrepreneurs and companies test and improve their ideas at the lowest possible cost.