Session 9 – Flexible Strategic Frameworks in Innovation
19 January 2024 | 10:00 - 16:30
Innovation is a key driver of economic growth and social progress, and strategic frameworks play a vital role in enabling organizations to innovate successfully. However, traditional strategic planning approaches may not always be suitable for innovation, as the process is often characterized by uncertainty, ambiguity, and rapid change. Therefore, flexible strategic frameworks that can adapt to these challenges are essential for organizations to achieve innovation success.
Masoud Shafaghi, the Strategic Planning and Executive Office Manager of the International Federation of Inventors’ Associations (IFIA), recognizes the importance of flexible strategic frameworks in innovation. In his upcoming one-year Innovation Master Class, he will explore these frameworks and provide inventors with the knowledge and tools to develop and implement strategies that can adapt to the rapidly changing innovation landscape.
The Master Class will cover a range of topics related to flexible strategic frameworks, including the importance of agility, experimentation, and iteration. Agility is a critical component of successful innovation, as it allows organizations to respond quickly to changes in the market or technology landscape. Shafaghi will explore different approaches to building agility into strategic frameworks, such as lean startup methodology, design thinking, and agile development.
Experimentation and iteration are also crucial elements of flexible strategic frameworks in innovation. In the early stages of the innovation process, it may be challenging to predict which ideas will succeed and which will fail. Therefore, organizations need to be able to experiment with different ideas and iterate on them based on feedback and results. Shafaghi will provide guidance on how to build experimentation and iteration into strategic frameworks, including approaches such as rapid prototyping and user testing.
Another critical aspect of flexible strategic frameworks in innovation is the ability to balance short-term and long-term goals. Innovation can be a long and complex process, but organizations still need to achieve short-term objectives to remain competitive. Shafaghi will discuss how to balance short-term and long-term goals in strategic frameworks, including approaches such as horizon scanning and scenario planning.
The Master Class will also cover the importance of collaboration and open innovation in developing flexible strategic frameworks. Collaboration can bring together different perspectives and skills to generate new and innovative ideas, while open innovation can provide access to external expertise and resources. Shafaghi will discuss different approaches to collaboration and open innovation, including co-creation, crowdsourcing, and open-source innovation.
Overall, the Master Class on flexible strategic frameworks in innovation is a crucial resource for inventors looking to develop and implement successful innovation strategies. By understanding the importance of agility, experimentation, and iteration, balancing short-term and long-term goals, and leveraging collaboration and open innovation, inventors can develop flexible strategic frameworks that can adapt to the rapidly changing innovation landscape. Masoud Shafaghi’s expertise in this area and his experience working with inventors make him an ideal instructor for this Innovation Master Class.